G. H. Mumm

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G.H. Mumm & Cie is a Champagne house from Reims, France, founded in 1827. It is one of the world’s largest, ranking fourth by bottles sold, and is owned by Pernod Ricard.

G.H. Mumm was the official sponsor of Formula 1 from 2000 to 2015, providing champagne for podium celebrations. It is now a sponsor of Formula E. The G.H. Mumm Cordon Rouge label is famous for its red ribbon, inspired by the Grand Cross of the French Legion of Honour. The ribbon is a symbol of the brand.

The company began when three brothers—Jacobus, Gottlieb, and Phillip Mumm—joined with G. Heuser and Friedrich Giesler on March 1, 1827, to form P. A. Mumm Giesler et Co. The initials P.A. stood for their father, Peter Arnold Mumm, a wine merchant from Solingen.

The Mumm family lived in Champagne for almost a century, but the French confiscated their property during World War I because they had not become French citizens.

G.H. Mumm is the official champagne of the Kentucky Derby in the United States and the Melbourne Cup in Australia. In 2016, they became the headline sponsor of South Africa’s Sun Met horse race, replacing J&B. That year, Usain Bolt was named Chief Entertainment Officer for a promotional campaign.

G.H. Mumm Napa is a California sparkling wine producer, a joint venture with Joseph E. Seagram & Sons. It helps create a traditional-method sparkling wine in Napa Valley.

In December 2025, it was announced that Mumm Napa would be acquired by Trinchero Family Wine & Spirits, as part of a Pernod Ricard deal covering U.S. sparkling wine assets. The Napa winery and facilities would transfer, while Champagne and non-U.S. Mumm operations stay with other holdings.

In the mid-1960s, René Lalou of Mumm and artist Léonard Foujita built a chapel in the estate gardens. Begun in 1965 and completed in 1966, the Foujita chapel was designed by Foujita and decorated with oriental-inspired frescoes. It was consecrated in 1966 and is now a historic monument. Foujita also painted The Virgin in the Vines there, and the chapel’s rose motif became the cuvée emblem, appearing on the rose champagne cap.