Sam Sokolow
Sam Sokolow (born July 3, 1969) is an American film and TV producer. He is the president of Sammy Nice Inc., a production company with offices in South Carolina, New York, and Los Angeles, and he co-founded and leads EUE/Sokolow. He also teaches film production as a Professor of Practice at Clemson University.
Sokolow grew up in Manhattan in a family of producers. His father Mel and mother Diane worked in film and TV, his brother Alec Sokolow is an Oscar-nominated screenwriter, and his sister Betsy is a publicist and producer. He earned a Communications degree from Boston University in 1991. After trying a few jobs, including journalism, he and Rob Lobl started SokoLobl Entertainment and released The Definite Maybe (No Money Down), an independent film that was distributed online.
He moved to Los Angeles to focus on television, producing for MTV, BET, CMT, GSN, E!, OWN, and Oxygen. In 2010 he and Jeffrey Cooney launched EUE/Sokolow, a company that helps attach talent to projects before pitching to studios. Their first major project was Einstein: His Life and Universe, which led to National Geographic’s Genius, with Geoffrey Rush as Einstein. The show’s success spawned seasons on Picasso, Aretha Franklin, Martin Luther King Jr., and Malcolm X, and earned multiple Emmy nominations.
Sokolow is married to Julia Fowler since 2003 and lives in Greenville, South Carolina. He and his brother Alec are developing other projects, including a film about Chuck Taylor and Converse, and a documentary based on Once A Giant by Gary Myers.
This page was last edited on 3 February 2026, at 14:28 (CET).