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Tony Weisman

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Tony Weisman (born 1960) is an American marketing executive and the CEO of SnapPoint. He served as Chief Marketing Officer of Dunkin' Donuts North America from 2017 to 2019.

Born and raised in Chicago, he earned a BA in Political Science from Brown University and completed executive education at Northwestern. He spent about 19 years at Leo Burnett Worldwide, leading work for major consumer brands. He then became Chief Growth Officer at DraftFCB Chicago, but left in 2006 after Walmart lost its $580 million account and he was barred from the new agency search. In 2007 he joined Digitas and, in 2013, was promoted to Chief Executive Officer (North America) of DigitasLBi, serving on the Global Executive Board.

Weisman was appointed on September 5, 2017 as Chief Marketing Officer of Dunkin' Donuts North America. During his tenure, he led the brand’s rebranding by dropping "Donuts" from the name and supported its espresso launch and a test of a plant-based breakfast sandwich. He left Dunkin' on December 1, 2019. In 2005, he received a Silver Medal from the Chicago Advertising Federation.

He is married to Tracy Weisman and has two children, and he enjoys sailing on Lake Michigan.


This page was last edited on 3 February 2026, at 16:33 (CET).